Together We Share,
Together We Grow
The experience-sharing theme entails creating opportunities for individuals to share their personal experiences, insights, and best practices with other colleagues. This session is divided into two sub-themes:
- ‘How to improve your school’s communication through Social Media’
- ‘The qualities of a good school leader’.
Moderator
Natassa Manitsa
Marketing & Communication Specialist / Content Creator & Instructor / Educator
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Manitsa_Natassa_Instructor_Knowcrunch-instructors-testimonials.png)
Topics and Speakers
FLS Owner
Hara Xyntaraki
Humour and Imagination: Achieving Communication Success on Video-Driven Platforms
This short video presentation will blend humour and vivid imagination, a recipe that can captivate audiences on popular video platforms, leading to communication success. Discover the power of engaging content that goes beyond traditional methods, leveraging the unique advantages of video to connect and resonate with viewers.
![](https://flforum.gr/wp/wp-content/uploads/2024/07/xyntaraki-edited-1-150x150.png)
FLS Owner
Joanna Scarligou
Transforming Language School Narratives: Communicating Educational Values through Quality Content
This short talk will feature experience-based insights into how effective marketing can reshape the narrative around language schools. We will explain the unique challenges of combining academic content with commercial impact, emphasizing the importance of storytelling and narrative in showcasing a school's unique identity and values. Learn why developers with an educational background hold an advantage in designing marketing content for schools and how quality content marketing can enhance engagement and perception, ensuring your language school stands out in a competitive market.
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Joanna-Scarligou-150x150.jpg)
FLS Owner
Stella Kopakaki
Coaching-Wise Marketing & Communication: Going Beyond What Meets the Eye
As part of a dynamic panel discussion, this experience-sharing talk will demonstrate how coaching-based marketing techniques have been successfully applied to go beyond surface-level marketing by using specialized approaches that leverage self-awareness, uniqueness, and core values. See how these deeper, more meaningful strategies can transform communication and create authentic connections with your audience. This session will provide actionable insights to elevate your marketing efforts and illustrate the true power of going beyond what meets the eye.
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Stella-Kopakaki-150x150.jpg)
FLS Owner
Maria Giachali
The ethos of leading by example offers a timeless blueprint on the people around us
In the demanding section of leadership, actions resonate more loudly than words. A good leader should inspire emulation and drive to organizational success. Leaders who embody upper values and standards, not only motivate their followers but also, cultivate a culture of integrity, accountability, trust, cooperation and innovation.
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Maria-Giachali-150x150.jpg)
FLS Owner
Nikos Dellas
Creating Corporate culture
Establishing a strong corporate culture within a language school is essential for fostering an environment where both staff and students thrive. This presentation will provide school owners with practical strategies to build and maintain a positive and cohesive corporate culture.
We will explore the significance of cultural diversity, the role of effective communication, and the impact of professional development. Attendees will learn how to create an inclusive, motivating, and collaborative atmosphere that enhances teacher performance and student success.
Join us to discover how a well-crafted corporate culture can distinguish your school and drive long-term growth and excellence.
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Nikos-Dellas-150x150.jpg)
FLS Owner
Vasilis Tsonidis
Creating a collaborative environment
Stronger together… Who disagrees? But in our competitive sector of Foreign Language Schools where too much hangs in the balance how do you do it?
Are you not certain yet you can benefit from a collaborative environment? This session will outline the main benefits of such an environment and give you some ideas of how to incorporate it at your school.
Are you sold to the idea but you are unsure how to go about it? We will provide you with checklists on setting it up and general guidance on how to maintain it.
Have you got questions such as: What are the 3 C’s in collaboration? Are there practical steps to take to create such an environment? Are there any downsides to collaboration? What to avoid? How do you motivate your staff to really participate?
These and many more will be answered in this session.
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Vasilis-Tsonidis-150x150.jpg)
Exhibitors
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Andrew-Betsis-ELT-scaled-1.jpg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Archer-Editions-300x114-1.jpg)
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![](https://flforum.gr/wp/wp-content/uploads/2024/07/Binary-Logic-scaled-1.jpg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/British-Council-scaled-1.jpg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Burlington-Books-scaled-1.jpg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Butterfly-Publishing-scaled-1-edited-1.jpg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/deportivo.jpeg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Deree-Logo-2.jpg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/elt_news_cover.jpeg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/cropped-cropped-2023-exellence-awards-logo-landscape.png)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Express-Publishing-scaled-1.jpg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/GlobalCert-NOCN-scaled-1.jpg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Hamilton-House-Publishers-scaled-1.jpg)
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![](https://flforum.gr/wp/wp-content/uploads/2024/07/Bildschirmfoto_2024-01-08_um_13.17.40.png)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/MM-Publications-scaled-1-edited.jpg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/National-Geographic-Learning-scaled-1.jpg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/New-York-College-scaled-1-edited.jpg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Oxford-University-Press-300x114-1.jpg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/Super-Course-ELT-Publishing-scaled-1.jpg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/TESOL-Greece-scaled-1.jpg)
![](https://flforum.gr/wp/wp-content/uploads/2024/07/webooks_web_logo-273x90-landscape.png)